Ecommerce SEO Tips To Help Boost Your Store Traffic

With online marketing services like Product Listing Ads and advertisement becoming very expensive, more people are turning to SEO to achieve their online goals. SEO is among the best ways of increasing visibility online and increasing traffic, but it is more affordable. A good SEO company can help your website or online grow tremendously within a set period.

If you are carrying out any business online, what you need to be successful is high organic traffic which converts to leads. Here are some excellent SEO tips and practices that would help you generate more traffic and create revenue.

  • The structure of your website is important

If you have a well-structured website, it will help you get a higher ranking on search engine result pages (SERPs), and it increases your website traffic which may impact positively in your number of sales. You can improve the structure of your website in different ways, like having clean URLs and breadcrumb navigation.

A website has two parts that can affect your sales. The first part is the breadcrumb navigation. This part of a website shows users their position within the site’s hierarchy without them checking the URL. You can get a guide on Shopify to do this on your online store. Breadcrumb navigation enables the proper organisation of the site structure and site mapping, and it also helps on-site click through rates for people visiting a site. Examples of breadcrumb navigation are available on different platforms.

The second part of a website that could help up your sales is clean URLs. A clean URL is simply a readable URL. A clean URL improves user experience and makes the website more accessible to google.

An example of a clean URL is https://www.goodwrites.com/blog. An example of a messy URL is https://www.goodwrites.com/index.page-blog.

  • Research for the right keywords

After you structure your website properly, which is a technical aspect of optimising your site, you need to focus on the non-technical aspect, which is researching the right keywords.

Having the right keywords define your SEO effort, and keyword research is a vital part of your e-commerce SEO. It serves as a basis for other optimisation activities you would perform on your website.

Different apps and guides are available to help you get the right keywords, like the Google Keyword Planner. You can find the base keywords on this site because it shows you the monthly search volume of keywords, the competition available for the keyword, and the average CPC’s.

This SEO tool helps you find keywords that can increase your ranking. Ensure that you go for keywords with high search volume monthly but make sure the keywords are high intent ones as this can increase your number of visitors. You should also google these keywords to check if you can compete for them and if your competitions are big companies in your niche. It may be best to search for long-tail keywords.

  • Optimise your product page

The descriptions on your product and your product pages can either make or mar your business. Copying the description of products from your competitors may not be helpful because your product description needs to stand out. Try to optimise your product page by including meta descriptions, meta titles, H1’s and other necessary parts of the page.

Have unique product descriptions by doing the following.

  • Stick to your style of branding
  • Use bullet points for each feature or benefit
  • Limit your use of jargons and keep your product description simple
  • Pique your target audience’s interest by creating engaging content

 

  • Avoid content plagiarism

You may find it difficult not to have duplicate content because the internet is filled with thousands of similar products, and this may negatively affect your ranking.

To reduce the negative impact of duplicate content, add a 301 redirect page or canonical tag to helps the search engine identify similar or identical content.

  • Make your page mobile-friendly

An analysis made by Abode showed that most sales, about one-third of the black Friday sales in 2019 were from mobile devices. In SEO, you need to optimise your site to be friendly for mobile device users.

It would be best if you considered the following.

  • A checkout simple for mobile devices
  • Ease of navigation and UX for mobile devices
  • A responsive mobile design
  • Optimised load time and page speed for mobile devices
  • Include sitemap.xml to the search console

Although many e-commerce platforms automatically generate sitemap.xml, you still need to add the sitemap.xml of your site to Google Search Console. This makes it easy for Google to find and crawl your website. This may seem complicated, but there are several tools to help you out like Shopify.

  • Optimise your category pages

Optimising your category pages is as important as optimising your product pages. Optimising both pages require the same principles. You need to be creative in category pages and have unique content.

Here are a few things to note while optimising your category pages.

  • Optimise the title on the category pages using the right keywords.
  • Optimise the meta description, summarising your product while ensuring the content is unique and engaging
  • Include the category H1 tag, but ensure you have only one category H1 tag on the page. Engage only the right practices for the category page and other content on other pages.
  • Have a description below the H1 header. You could include a short-form content below the H1 tag, then an explicit content at the bottom of the category page. This is optional.
  • Your descriptions should have internal links
  • Include images- this is necessary because images are an essential part of e-commerce, and this includes your category pages. Including a custom graphic in your header of the category page helps to differentiate your page.
  • Do not use broken links

Encountering a ‘page 404 not found’ when you click on a link is usually frustrating. Always check your site for errors and broken links, and ensure that you fix these issues regularly.

Different tools like Sitebulb, Moz, and Screaming Frog are available to help you fix broken links. If you find an internal page showing a 404 error, you can 301 redirect it the first URL to a new page.

  • Maximise your website speed

You can use any of the available tools to measure the speed of your page and also discover what slows your website down. Some tools available for this purpose include:

  • Pingdom
  • Google PageSpeed Insights

These tools do not only identify the problems but take action to fix them immediately. Some issues that cause reduced website speed may be difficult to fix with the above tools, and you may need to seek a different solution for them.

  • Secure your store with HTTPS

If your store is not secured, ensure you secure it with HTTPS as this is important to ensure the safety of your customers. A secure site keeps the details of your customers safe because it encrypts all the information collected.

Google also factors HTTPS in ranking sites on the SERPs. The goal of every online business is to rank high on SERPs, so this should serve as a motivation to get your site secured. You can get a secured site from different e-commerce platforms. Most of these platforms offer SSL standard while you have to purchase it on other platforms.

  • Create more content

Ensure that you always have engaging content on your website. It could be videos, audios, or written content. You can decide how often to publish new content, but bear in mind that more content would impact positively on your site.

  • Make your content readable

Most visitors on webpages only scan through the content and immediately hit the exit button if they do not get the information they need at a glance. Although it is uncertain whether or not Google uses bounce rate in their ranking, you still need engaging content to keep visitors on your page.

Make sure your paragraphs are short and readable. You could also use bullet points to break your contents into parts. You could use any of the following tools to check how easy it is for visitors to read and understand your content.

  • Readability analyser
  • Readability TEST Tool
  • Readable
  • Add internal links to boost your traffic

If you have pages with high traffic, you should consider including links to less-visited pages to the pages. This should help you gain more visitors on your other pages which could improve your ranking.

Conclusion

High-quality content is the key to achieving your SEO goal. While developing content for your pages, make sure you follow the best SEO practices. Note that increasing your traffic online does not happen overnight. Building organic traffic is a gradual process and requires a consistent input of effort.

These SEO tips above should help you increase your organic traffic, but you can also get a professional SEO agency to handle the optimisation of your website. Contact DubSEO now on 020 7183 2266 to help boost your organic traffic.

Tips to conduct a Successful Team Building Activities

Building an efficient team takes a lot of effort and positivity. Employees join an organization as an individual but in the course of time, the company shapes its employees into a team player through various cognitive activities. A team that works together overcomes any surmounting difficulties with ease. Several issues can trigger in the daily functioning of the office, it is when a group of employees work as a team that they can combat the woes. The company through its various team building activities tries to inculcate the sense of belonging and brotherhood amongst its employees. The team building activities boosts motivation and instills cooperation amongst them.

We use the term team building or teamwork in reference to groups that functions together in an organization. According to University of Central Florida’s research, various team building activities plays a key role in building a team most effectively and results in positive impact across the board. If you are an employer, you must engage your employees in multiple activities that will build a strong bonding within your organization. This will enhance more productivity and cohesiveness of a workspace. Here, we will share five distinct ways to build the team.

4 Tips to Build a Team in the most Appropriate Way:

  • Fix the Team Building Activities during Working Hours: If you want to encourage more unity amongst the employees to enhance the productivity at workplace, you need to opt for suitable team building activities. These activities can help the employees develop trust and a sense of togetherness amongst themselves. However, it is not a wise decision to schedule these activities in the evening or weekends. The reason is no employees will agree to stay back on weekends to participate in these events. Rather schedule these activities during the work hour over a high tea, breakfast or lunch.
  • Encourage Volunteers: You can encourage team members to volunteer in activities that are beneficial for the community build-up. When the volunteers act as a team player to plan, prepare, organize and execute a plan, they can take suggestions from their team members and they can complete the project without any error. These events plays a key role in motivating people to learn more about team spirit and working together to get the job done in the right manner.
  • Look for Feedback: Make sure you take the valuable feedback of the events from the employees. Ask them about what they have learned? Do they want to volunteer for future team building activities? You can also ask them to fill in the feedback form to make these activities more interactive for the employees.
  • Boost Collaboration and Discourage Competition: The team building activities are inclusive of various games and contests for group participation. These contests are specially designed for employees to enhance their concentration level and encourage a fruitful experience to understand the nuances of team spirit. It is vital to ensure that the staffs should work together to find a solution to the problem.

Conclusion

Healthy competition is better for your employees and it will encourage them to meet their deadline. But, you cannot work in an office where people are arguing constantly. Your business can reach the success you’re your employees work together. In this case, you can hire some trained professionals to conduct team building activities in your office. Hence, keep these pointers in mind to encourage your employees to work together. Make sure you inform the employees about the goal of these team activities before starting with it. You should take their consent and you cannot force them to participate.

Are you searching for Sleeve Boxes with best features?

Sleeve boxes can clearly increase the glamour of packaging essence and they make the product more interesting to attract more people. They stunningly increase the value and highlight the appearance of that product. There are many companies that can provide you with all kinds of beautiful and custom sleeve boxes. These boxes will give a perfect finishing touch and will make your product more beautiful. Other than just enhancing the product look, these boxes will certainly save it from any environmental harm or sunlight exposure. They do not let to enter any kind of dust and mud inside and this thing keeps the product new whether it is kept for months or years.

What are the qualities of sleeves boxes?

Different brands ensure to make sleeve boxes best by giving all positive factors.  These brands utilize paperboard, cardboard, and corrugated boxes to have a solid and protected structure. The glossy, Matte, Spot UV and lamination are used to give out alluring finishing to custom printed sleeve boxes. These brands use high-quality material and the strong inks for printing that never goes defected and they are playing a role in lessening the land waste that is why sleeve boxes come with recyclable features and eco-friendly materials. Each packaging organization believes in the timely delivery of products because they know the importance of punctuality and they also consider deeply the needs of clients. You can assume that giving orders on time is one of the core objectives of their service.

High-quality presentation features of luxury sleeve packaging box

The research shows that almost 90% of companies fails dye to collapse of using perfect presentation strategy for retail artifacts. Thus, many retailers should take sleeve style packaging as a long term investment for success and winning consumers. In this competitive era, the new and old brands compete in the retail shelf, indeed, they should focus on highly customized boxes would be first priority for the retailers. So the buyers’ decision would also change due to this marketing medium.

How much useful Sleeve boxes are?

The sleeve packaging printed box is used for a different kind of businesses which include the packing of CD cases, candies, toys and other ordinary and special items. These boxes ensure a versatile type of product promotion on every level either on personal or professional. Windows can also be added in sleeves boxes, if necessary. Adding windows can help the customers to have a view of the product. Sleeve packaging printed box will make them know what they are actually buying and this factor can help them to improve their decision of buying.

How appealing Colors can enhance the sale of your company

The attractive colors of custom sleeve packaging box and the amazing prints on them make the products more attractive and eye-fetching which bring the positive result of gaining more sales. Many companies have a successful association with popular brands and have brought benefits to their business. They provide help you in gaining this benefit as they know the first impression of the custom sleeve packaging box are given through its packaging. Therefore they consume many efforts in making the prefect packaging, a helpful tool to enhance sales and polish the identity of their clients’ business. You just have to manage your product quality in order to satisfy your customers fully otherwise at the very first stage convincing the customers to pick up your product is their responsibility.

Pick right size package to reach customers’ safely

In the perfect and fast-paced market, delivery the fragile products could be a nightmare of the companies and retailers. That is why sleeve boxes are used to the transportation of fragile items and ensure for good shipping in absolutely original condition. No matter what kind of custom boxes you use to send out your products, only the right size, and shape of the bundling will allow safe shipping and can prevent products from inevitable bumps. Sometimes people use extra-large boxes that leave more flaws during shipping and maybe you need bubble wraps and peanuts to move items. This may cost for your business, but purchase the right sized boxes will allow bringing cost-effective and safe shipping. Indeed, the properly sized sleeve packaging box will amaze your customers and wow them with unforgettable unboxing experience.

Should You Really Take Business Loans?

There are many peoples who face many kinds of financial difficulties when it comes to their business.

In fact, it has become a common condition and that is why credit lines are the best assistance for them which will help them financially according to their needs.

When you are in need of business loans, there can be more than one purpose behind business finance.

To secure a lower rate is a challenge and is based on a number of factors.

Since it can be expensive to get such loans it’s best to avoid them and try methods to generate some additional income.

Ways of trading in instruments like forex and cryptocurrencies that are mentioned by Finetero can be lucrative and profitable.

By employing different trading methods not only you can generate good money for your business but also can avoid taking expensive loans.

But if nothing works, there are still the lenders available. After going through the website and customer feedback on the lender, the borrower can access the application page to apply for a given loan product.

Need not to say he should provide all basic information about him and also the bank details to the extent required but after reading the loans with no credit check agreement.

These websites are secured by lenders from any outside data theft and they are used only to assess the loan portfolio of the borrowers.

Once the loan is applied and repaid the data is removed from the website for security reasons.

Reliable lenders usually reply within 24 business hours and help you approve your credit lines very fast.

As a real estate agent and another business owner, you can get help in case if you are in need to obtain business credit lines for expanding your business.

The acceptance or rejection of the loan is communicated by email or text – an option in advance chosen by the borrower.

If accepted the loan proceeds are deposited in the bank account provided by the consumer at the time of the filing of the application.

The copy of the loan agreement is forwarded via email or as a hard copy for the consumer’s records.

Finexro Review and A Guide to its Features

With the tons of information present online, trading in stocks or forex has never been easier for you on the internet.

Well, with cryptocurrencies getting much popular online, it’s far more difficult for many to understand the concept of trading and getting rich.

However, with the help of the right information and a good platform, it’s very easy.

Finexro is one such platform that appeals to me most due to the features and easiness it offers to the traders.

No matter you are a beginner or a pro, you will find this trading platform different and very beneficial. 

Different types of accounts

Different brokerage firms offer different account types to pick from as per your requirements. Finexro offers five major account types: bronze, silver, gold, platinum, and premium.

Every account has its own benefits. It also offers a mini account for new traders with leverage up to 1:200 to practice with small volumes.

You can get suggestions and recommendations via mails. The minimum deposit for this account is $1000.

The standard account is recommended for professionals and experienced traders. It gives you better margins, suggestions, and assistance.

It needs a minimum deposit of $5000.

Then you have the gold account which requires a minimum deposit of $20,000. It offers amazing tools for professional traders.

It offers special proposals, supports of account managers, recommendations, and upgrades.

The VIP account requires a minimum deposit of $50,000 and offers amazing specs to advanced traders.

It gives you max profits with the least margins and a special facility for immediate withdrawals.

Different trading tools

Finexro also offers different trading tools to assist traders in trading.

When you check through the Finexro review in detail you will also find that the tools comprise Bitcoin leverage, commodity, forex, and index price chart as well as short and long trading.

Security of information

Keeping the privacy of its users as its topmost priority, Finexro offers top-notch safety of your information.

The information collected during sign up and fund of an account are safe with the site. It doesn’t share your information with any third party.

How to start home-based businesses with online trading?

The craze and popularity of home-based businesses are increasing day by day.

More and more people are showing their interest in home bases businesses as they want to work from home and earn some good money.

This is most preferred by housewives and students for making some part-time income in their free time.

online trading

But the problem is how can you beat up the competition that is prevailing online?

And how can you meet all the financial goals you have set up for you at the end of the year?

Visiting the site at Finexro will really get stuck as the information contained in this site is really interesting and it’s really good to be true.

The system here is to start with online trading that can easily make money sitting at home.

Believe it or not, but trading in assets like forex and cryptocurrencies is one of the most lucrative ways out there where you can make some good money online.

You will however need some basic knowledge and patience to lower down the risks involved in the volatile markets.

An experienced trader understands well that timing is everything and it is very crucial for any business or product.

When you choose the option to trade in this market worldwide you can actually attain the financial freedom you dream of with an easy and risk-free way.

Plus, if you want to earn a great part-time income by completing some great trades, you can then check the site here.

You just need to sign up on the page here and get the success without any risk involved. Trades are readily available and can be completed for earning great profits.

Overall trading really is an excellent system that can make you earn money easily and safely.

If you are not convinced yet then it’s time to get more knowledge about it so as to make you believe about how the system works for many and how these can work for you.

Why Choose Bubblext for Trading?

Cryptocurrencies are one of the easiest ways of making money online.

If you are really talented and can work on your computer you can make easy online money from them.

The good thing is that the experts present online are there to guide you like a companion.

Bubblext

When looking for any such company it is very important to research well before joining.

This will help you to go for a perfect company that will earn you good sum without any risk involved.

If you want to invest in the forex and cryptocurrencies for example, you can check out sites like Bubblext that offers you great opportunities and features.

Bubblext provides daily market news with market charts as well. Its Education center gets even better with video tutorials made available at your fingertips.

Bubblext means easy trading. To start an account, you only have to fill up the registration and begin with your minimum investment.

Your safety is the highest priority of the company, in line with this, the make company utilizes SSL encryption system to assure the security of client’s personal and financial information.

How about that?! Isn’t amazing?

Interested traders should definitely give them a try as they offer valuable market information useful not only for professional traders, but comprehensive for novice traders as well.

They are concerned about your present and future interests and this is why they ask you to always have patience and never rush through any investment process.

It is prudent for you to understand the plan or the scheme you invest in well before you proceed with it.

Even though each term and condition of the investment plan or policy will be introduced to you, it is important for you to read them yourself in detail.

In this manner, you will never face issues with the plan or policy you have invested in at all.

This will also remove tensions and give you a lot of peace of mind.

Trade at SkyFinCapital with all the Safety and Security

Earning money online is a dream for most of us.

You can today get paid to shop, get paid to click ads, get paid to take surveys, get paid to complete free offers, get paid to post in forums, get paid to read SMS, get paid to read Emails, or get paid to do all sorts of other tasks.

However, the downsides of these money-making systems are they do not work for long. Many of these can only work for the short term and comes with great risks.

Why Trade forex and cryptocurrencies at SkyFinCapital?

Trading online in assets like forex and cryptocurrencies is one good way by which you can make decent online income every week without fail.

And the good thing is it works for you in long term as long as you are passionate about trading and learning.

Remember, handing over your funds and personal details to a broker is quite risky. Because of the rise in cybercrimes, traders are now extra cautious.

In order to combat this issue, SkyFinCapital offers complete data protection to its customers.

They make use of top-notch encryption technology to protect your private information and ensure no hacker gets access to it.

And, when talking about the security of funds, they opt for segregated accounts. It means that its own account is separate from its customer’s account.

The money of the client will only be used for trading and not to meet any of the obligations of the company.

So, even if the company goes bankrupt, you will get your money back. You can easily withdraw your funds anytime you want, without any problem.

Most positive point is that most of these sites are totally free to join and if you get other members to join under you, then you will get a percentage of their earnings too.

This is how you “Make the Real Money”. Some people have reported verifiable earnings of around $1,500 per month this way.

Things to Expect from Finexro as a Trader

If you are well-prepared to be a part of online trading industry, then you have found your way to earn some quick cash.

Of course, you take time to learn about trading and you will have your good and bad days.

However, it is very important to sign up with the right broker so that you have a good trading experience.

Finexro broker

Finexro is one broker which you can rely upon. Here is a complete review to prove this point.

Things to expect from Finexro

The trading platforms which Finexro offers are some of the best in the trading world. You can talk about them in detail.

Firstly, SIRIX is one platform which you can use on any device with simplicity and MetaTrader4 has its own set of benefits.

Usually brokers don’t offer multiple trading platforms. They just have one trading platform but with Finexro, it is different.

No matter you want to trade from a computer or smartphone, you can get the best trading experience.

Wide range of assets for trading

The next amazing thing you can expect from Finexro is that it offers a big list of assets to trade in. You have a tough time in searching for a broker with such a huge asset index.

Right from finding forex currency pairs to commodities, indices, crypto coins and stocks, you have everything listed here.

The most important thing is the leverage you get on all of these assets. So, if you a professional trader and want portfolio diversification, then pick Finexro for a diversified portfolio.

Low risks and great leverages

When talking about leverages, there are some brokers which offer more leverage than Finexro.

But if you are new to trading, then the leverage offered here is sufficient for you. Secondly trading with leverage means you are taking a lot of risk. But Finexro does everything to minimize your losses.

However, you cannot fully disregard the leverage you get here.  You get a leverage of 1:30 with this broker for a regular account and for a professional account you get a leverage of 1:200.

Conclusion

You can easily avail all the features mentioned above and have a perfect trading experience with this broker.

With broker like Finexro you will have an amazing product portfolio with minimum risks and maximum profits in your preferred platform.

So go ahead and give it a try!

Tips for Trading Cryptocurrency without Getting Scammed?

Cryptocurrency is currently a highly lucrative market for the various people involved in it because it primarily involves the exchange and trading of money.

And everyone knows that if you provide a safe medium for that exchange then you could make lots of money on your own.

Tips for Trading Cryptocurrency

But it is also a fact that some people try to illegally make money from this exchange by either tapping into the money flow itself by fraudulent means or by fooling the parties involved in the exchange.

These same rules apply when you do Cryptocurrency trading online. Thus it is absolutely necessary that you be very careful of who you deal with online.

Here are a few tips on how to go about a safe trading experience with a cryptocurrency like Bitcoins and Ripple.

First and foremost on your list, you should never fall for anything that seems too good to be true.

This is of course very apparent when people operate with real hard currency, but when it comes to cryptocurrency, people seem to falter.

We should be just as wary when involving in crypto trading or investment as when using fiat currency.

We should therefore stay away from offers and promos that promise the sky or that claim to make everyone rich in no time at all. The internet is full of such jokers and it would do you well to keep away.

Another good way to earn good money from the trading cryptocurrency is by trading in currencies other than Bitcoins.

Currencies like Ripple are slowly getting a boost and are less known for a scam. And therefore you should avoid bitcoin and choose these for trading.

Another way to secure your cryptocurrency trading is to use only well-known operators or trading platforms like Immediate Bitcoin (check the Immediate Bitcoin review over here before you join).

Such platforms have built their reputation slowly and surely are churning a good amount of money in revenue. Thus stealing your small deposit is not worth the trouble for them.

Plus they have built advanced security systems with multiple support channels that will make sure that your trading takes place in the most sterile environment that is possible.